We're Looking for a Paid Media Specialist! ūüĆü

We're Looking for a Paid Media Specialist! ūüĆü

NO√čLLE FLOYD is seeking a savvy Paid Media Specialist to join our dynamic team on a part-time basis! The Paid Media Specialist will play a crucial role in our overall paid ads strategy via implementation, optimization, and creative input. If you have a passion for equestrian sports and a background in paid advertising, this is the role for you!

 
Job Title: Paid Media Specialist
Location: Remote
Job Type: Part-Time (7-10 hours a week average)

Key Responsibilities:

  • Work with marketing team to develop and execute comprehensive advertising strategies on digital advertising platforms, namely including Meta and Google, to achieve company objectives, including generating sales, increasing brand awareness, and driving website traffic
  • Working cross-departmentally to align campaign strategies and goals across the organization
  • Conduct in-depth keyword and website research, ad grouping, and audience targeting
  • Monitor performance of paid media campaigns via Hyros and optimize accordingly
  • Make recommendations for additional paid advertising opportunities that align with business objectives
  • Give input on creative assets for top ad performance

Qualifications:

  • Experience and in-depth knowledge of Meta Advertising, Google Ads, Google Analytics, and additional paid media platforms and tools
  • A willingness to experiment and push the boundaries of creativity in the paid ads space
  • A passion for equestrian sports and a solid understanding of how NO√čLLE FLOYD fits into the equestrian space
  • Exceptional attention to detail and the ability to work independently, meet deadlines, and manage multiple projects simultaneously.
  • Excellent communication skills, as you will collaborate with our remote team.
  • Availability to work part-time hours in a remote setting, with a flexible schedule.

About NO√čLLE FLOYD:

Launched in 2012 as a blog, NO√čLLE FLOYD is one of the most recognizable equine media brands in the world. With the major success of their educational platform, Equestrian Masterclass, and the overwhelming response to the launch of their podcast, Equestrian Voices, NO√čLLE FLOYD is now considered to be the fastest growing equine media company in the industry.¬†

Known for high production value, award-winning digital media products, innovative storytelling and relatable content, NO√čLLE FLOYD is leading the charge when it comes to equine media content. Our leading product, Equestrian Masterclass is focused on offering online equestrian education aimed to empower riders with the tools to be the best rider they can be.¬†

Collaborating with some of the best teachers, clinicians and minds within the equestrian world, Equestrian Masterclass has become one of the leading platforms in online equestrian education and #1 in North America. 

Equestrian Voices, launched in 2021, now ranked #1 in the world for equestrian podcasts. Our three time award-winning podcast dives deep into the emotions, lives and stories of equestrians. Each episode brings the intention of heart-felt and meaningful conversation about the realities of riders from all backgrounds. Hosted by Caroline Culbertson, our podcast gets to the 'human' of all horse people.

How to Apply:

If you are enthusiastic about the equestrian world and possess the skills and passion to contribute to NO√čLLE FLOYD's excellence, please send your resume, and a cover letter detailing your relevant experience and why you are the ideal candidate for this position to hiring@noellefloyd.com¬†¬†¬†

NO√čLLE FLOYD is an equal opportunity employer, and we encourage candidates of all backgrounds to apply.